Brand Story & Identity
My three friends and I discovered an inefficient system in subleasing among students - where they had to scroll and search through FaceBook groups endlessly - so we decided to come up with a solution.
That's how Sublist was born!
Sublist envisions a hassle-free and efficient way for college students to sublease their rooms and discover the perfect subleases that fit their needs. Sublist believes that every student deserves a smooth transition when it comes to housing arrangements, and Sublist is here to make that vision a reality.
Graphic Design & Marketing
From social media posts to physical flyers, I created marketing assets and with them, drove our newly launched website to 10k views within months - averaging 2k views monthly. My role fused design expertise with strategic marketing collaboration, elevating brand visibility and engagement.
Physical Posters:
These are my personal favorites. When the website was newly launched, we needed a stronger strategy to promote the website and it was to use QR codes. I had so much fun printing hundreds of these flyers with multiple different color combos using RISO print, and putting these up all around the USC campus
